deCastro

ART DIRECTION    BRANDING    WEB DESIGN

Visual identity for a brand experience agency infused with “buena onda”.

collaboration with Jason Prater

  • Founded by Simona Pop de Castro and powered by a team of innovative thinkers, challengers, and creatives, deCastro specializes in curating experiences that ignite transformation and foster meaningful connections. Inspired by Argentina’s "buena onda" and its rich, diverse culture, deCastro is dedicated to elevating everyday events into unforgettable moments.

    The visual identity of deCastro nods at the Argentinian influence and reflects the tagline “Creative experiences that pop” through a vibrant color palette and brand elements that exude the liveliness of the experiences they curate.


    ART DIRECTION & DESIGN
    Cristina Jucan
    Jason Prater

    COPYWRITING
    Raluca Elena Rogoz

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